Action for Global Health
Illustrated storytelling for a global challenge.
Client
AFGH (UK - Belgium)Disciplines
Sector
![](https://estudioeurisco.com/en/wp-content/uploads/2023/03/img-works-case-studies-afgh-intro-lg.jpg)
Project concept
The campaign for Action for Global Health carries a powerful message: access to health for everyone, no matter where they are. To effectively communicate this message and incorporate important information, we created a compelling narrative and accompanying illustrations.
We chose a minimalist style, using shape representations of people with subtle textures, creating a neutral backdrop that allows the viewer to concentrate on the message. The main character was intentionally designed with essential elements, serving only as a common thread throughout the story. View the full video on Vimeo.
Universal Health Coverage
- Produced and animated by: Eurisco Design Studio.
- Music: “Be Happy” by Oleg Kaschenko
- Running time: 3:00 minutes
- Links: Full video on Vimeo.
![](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-1.jpg)
Basic character
![](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-2.jpg)
Family iconography
![](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-15.jpg)
![](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-3.jpg)
Basic character
![](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-4.jpg)
Goverments and country icons
![](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-10.gif)
“Healthy” boy
![](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-7.jpg)
Main character
![](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-8.jpg)
Main character
![](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-9.jpg)
Community
![We have a Problem - Action for global Health - Stills](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-still-image-1-1.jpg)
![We have a Problem - Action for global Health - Stills](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-still-image-1-2.jpg)
![We have a Problem - Action for global Health - Stills](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-still-image-1-3.jpg)
![We have a Problem - Action for global Health - Stills](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-still-image-1-4.jpg)
![We have a Problem - Action for global Health - Stills](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-still-image-1-5.jpg)
![We have a Problem - Action for global Health - Stills](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-still-image-1-6.jpg)
![](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-6.jpg)
“World” scene
![We have a Problem - Action for global Health - Stills](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-still-image-2-1.jpg)
![We have a Problem - Action for global Health - Stills](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-still-image-2-2.jpg)
![We have a Problem - Action for global Health - Stills](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-still-image-2-3.jpg)
![We have a Problem - Action for global Health - Stills](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-still-image-2-4.jpg)
![We have a Problem - Action for global Health - Stills](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-still-image-2-5.jpg)
![We have a Problem - Action for global Health - Stills](https://estudioeurisco.com/en/wp-content/uploads/2022/07/img-works-case-studies-afgh-still-image-2-6.jpg)
Following pictures:
- Some examples of typographical use
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