With its ability to learn and adapt to patterns and preferences, AI has become an increasingly valuable tool for graphic designers, offering new possibilities for creativity and efficiency.
One of the primary ways AI has been integrated into graphic design is through the use of generative design. Generative design involves creating a set of rules or parameters for a design, and allowing an AI algorithm to generate multiple versions of the design based on those rules. This process not only saves designers time, but also encourages experimentation and exploration, leading to unique and innovative designs.
An AI-generated “synthetic photograph” of a cheeseburger generated using Midjourney v5 by Julie Wieland.
Another way AI has been utilized in graphic design is through image recognition and processing. AI algorithms can quickly analyze and categorize images, making it easier for designers to find the right images for their designs. Additionally, AI-powered tools can automatically crop, resize, and adjust images to fit specific design requirements.
An AI-generated “synthetic photograph” of a girl through a window generated using Midjourney v5 by Julie Wieland.
While some may fear that AI will replace human designers, the reality is that AI is simply another tool for designers to use. By embracing AI, graphic designers can enhance their creative abilities and produce designs that are both efficient and aesthetically pleasing.
© Eurisco Studio