Atgeno

Brand and e-commerce web design for a B2B and B2C company.

Client
Atgeno
Disciplines
Sector

Project concept

Atgeno sells refurbished electrical goods to Europe in both the B2C and B2B sectors. The use of origami art, symbolising change and new purpose, effectively conveys the brand’s care and commitment to giving IT items a new life. This approach strengthens atGeno’s identity and helps differentiate the brand from the competition, making it more attractive to young customers who may not be used to buying second-hand items.

In addition, the e-commerce website is designed to transmit an independent spirit with an artistic flair that strengthens the brand’s image and increases customer engagement. It also works well in both the B2C and B2B sectors.

BTC and BTB isotypes

Isotype structure

Online store (BTC)

Following pictures:

  • Some compositions made based on triangles to illustrate the different sections

“Business to Client” web store

“Business to Business” web store

Brochure folder example

Brochure examples, with illustration

Origami illustration concept

Following pictures:

  • Icons designed in the “origami” style

Paper origami butterflies

Paper origami butterflies

Website footer illustration

Looking for brand recognition
in your sector?

As an experienced and multidisciplinary graphic design team, we can help your business have a cohesive and recognisable branding that will give your business a competitive edge in both B2B and B2C market.

Simply click below for a custom design plan based on your goals, timeline and budget.

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